charm [ˈtʃɑɚm]

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¹ charm noun

• something that is believed to have magic powers and especially to prevent bad luck
• a small object that is worn on a chain or bracelet
• a quality that causes someone or something to be very likeable : an attractive quality

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² charm verb

• to put a spell on (someone or something)
• to cause (someone) to like you or to do what you want by being nice, friendly, etc.
• to attract (someone) by being beautiful or welcoming